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R. Peter Wilcox Named Cascadia Fellow

The Northwest Energy Efficiency Alliance (NEEA) is pleased to announce that R. Peter Wilcox, Strategy Manager of BetterBricks, is being honored for his lifetime contribution to sustainable building by the Cascadia Green Building Council.

A licensed architect, Peter has helped pioneer high performance commercial, multifamily, and mixed-use buildings for four decades. In his role at NEEA, he drives strategy for the BetterBricks commercial building initiatives that focus on transforming markets to more energy-efficient practices. He also is leading the development of regional Existing Building Renewal Pilot projects, and serves on the Executive Board of the Columbia Riverkeeper. Also a US Coast Guard-licensed Master Mariner, Peter has designed and built two prototype green boats and lectures frequently on green and fossil fuel free boating strategies.

“Sustainability is woven through Peter’s DNA. This isn’t just a job, it’s a personal commitment,” said Phill Guay, senior manager, NEEA. “Peter’s work in sustainability began long before it became common practice, and illustrates his commitment to a vibrant, sustainable future in the region.”

This appointment as a Cascadia Fellow is a lifetime achievement based on significant contributions to the green building movement, and a conviction to transformation of the built environment. These fellowships are one of the most pre-eminent recognition programs related to the green design and construction industry in the Northwest.

"Subtly Selling ‘Green’ to the Flat-Screen Crowd"

The New York Times, which reaches 1.2 million print subscribers and is the largest online newspaper with 30 million unique visitors, continues its positive coverage of market transformation in the Northwest with a feature story titled Subtly Selling ‘Green’ to the Flat-Screen Crowd in today’s paper. The story highlights two of NEEA’s initiatives –Energy Forward and DHPs, a SnoPUD DHP Customer, as well as retail partner Sears.

The press hit is intended to raise the visibility of energy-efficient products to the national level and help us meet our goals to accelerate Northwest markets in close collaboration with our partners.

The story can be used as a proof-point in the market by initiative owners and efficiency allies showing that there is widespread support for these voluntary initiatives.

Read the article online here.

(A version of this article appeared in print on April 11, 2012, on page F6 of the New York edition with the headline: Subtly Selling ‘Green’ to the Flat-Screen Crowd.)

NEEA Solution Stories Videos Win First Place Totem Award

NEEA won a first place Totem Award from the Puget Sound Chapter of the Public Relations Society of America (PRSA) for its Solutions Stories video series. NEEA is a founding sponsor of the Solutions Stories project, which captures and communicates clean energy economy success stories in the Northwest, including progress on clean energy and energy efficiency. View the award-winning videos here.

Energy Forward, Most Efficient TV's featured on KATU Portland

Portland-based TV station KATU (an ABC affiliate) did a segment on NEEA's Energy Forward program titled "Green TVs can save you money without sacrificing quality".

Becca Yates, NEEA's Residential Marketing and Communications Manager, showed the reporter the advantages of buying Most Efficient TVs at a Sears retail location in Clackamas, Oregon.

More information on this initiatve can be found here.

The initiative also has a website where consumers can learn more about the most efficient TV's and find participating retailers.

Watch the full story here.