Characterization of the Super-Efficient Dryer Market
This study characterizes the super-efficient dryer market in the Northwest, including ENERGY STAR® dryers and dryers with heat pump technology (both pure heat pump and hybrid). The study finds that there is broad consumer interest in energy-efficient dryers. Selling points included energy savings and the adoption of new technology, while concerns are price, cycle length and reliability. A key recommendation of the study is that a rebate of at least $200 is needed to influence purchase.
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