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Marketing Message Testing for SuperEfficient-Dryers
BACKGROUND NEEA’s Super-Efficient Dryer (SED) team is preparing to implement an in-store market test. Part of the test includes providing marketing collateral that will be used to address the barrier of consumer awareness and interest in SEDs. Five different marketing message concepts were created based on previous consumer research. The concepts include: an image, a…
Residential -
Exploring the Consumer Path-To Purchase for New Construction Homes
The Next Step Home (NSH) initiative designs & implements market interventions that will remove barriers that impede builders from using integrated design to build more efficient homes. One barrier that has been identified by the initiative team is lack of purchaser awareness. This project is focused on understanding the new home purchaser in a way…
Residential|Residential Buildings -
Clothing Wear and Tear of Heat Pump vs. Electric Clothes Dryers with Addendum
Heat pump clothes dryers are significantly more energy efficient than conventional (ENERGY STAR®) electric resistance clothes dryers. The goal of this project was to determine whether heat pump clothes dryers offer non-energy benefits—specifically, reduced clothing wear and tear—that could help consumer adoption. Multiple machine types ran over 100 dryer cycles, using loads specifically chosen to…
Residential -
Exploring The Consumer Value Proposition For Super-Efficient Dryer
NEEA’s Super-Efficient Dryers initiative team has a number of market interventions aimed at removing barriers that enable manufacturers and retailers to accelerate the rate of adoption of SEDs in the Northwest region (OR, WA, ID & MT).
Residential -
Electric Motors Standard Evaluation
NEEA contracted with Cadmus to evaluate the effectiveness of NEEA’s efforts during the rulemaking process for the amended federal electric motors standard and the impact of all energy efficiency stakeholders on the final rule.
Commercial + Industrial|Residential -
Commercial Real Estate (CRE) Infrastructure Market Progress Evaluation Report #1
The Northwest Energy Efficiency Alliance (NEEA) contracted with Navigant in October 2015 to complete the first Market Progress Evaluation Report (MPER) of Commercial Real Estate (CRE) Infrastructure program. NEEA sought to understand the CRE Infrastructure program’s early progress toward reaching NEEA’s goal of leveraging strategic partnerships to deliver an integrated set of energy efficiency best…
Commercial + Industrial|Commercial Buildings -
Natural Gas Segmentation Study
The Northwest Energy Efficiency Alliance (NEEA) contracted with Illume Advising, LLC (ILLUME) to conduct a Natural Gas Consumer Market Characterization and Segmentation Study. The primary research objective of this study is to provide NEEA and its natural gas sponsoring organizations with market insights to support the development of new high efficiency natural gas initiatives in…
Natural Gas -
Rooftop HVAC Market Characterization Study
For retrofits, commercial building owners most often work with installation contractors to bid replacement equipment, with the contractors consulting with distributors
Commercial + Industrial|Heating and Cooling|Natural Gas -
Codes Market Progress Evaluation Report #4
This is the 4th Market Progress Evaluation Report (MPER) of the Northwest Energy Efficiency Alliance (NEEA) Codes Program. Since 1997, NEEA has conducted activities to support building energy codes and has funded several studies of these activities. In 2010 and 2011, Cadmus researched the program’s code support activities, logic model, and the building codes market.…
Commercial + Industrial|Commercial Buildings|Residential|Residential Buildings -
HPWH Lab Report_Sanden GAU_09.18.2013
Heat pump water heaters (HPWH) with an outdoor heat exchanger are a promising technology to more efficiently heat water. This project conducted lab tests of a variable-speed, CO2 refrigerant HPWH with the heat exchanger located in the outdoor unit. The testing plan included observing heat pump efficiency at a range of outdoor ambient temperatures from…