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Connected Consumer Products Market Research Report

The Northwest Energy Efficiency Alliance (NEEA) engaged Level 7 Market Research from June to December of 2024 to describe consumer acceptance of,…

Residential

BetterBricks Commercial Building Decision Maker Study

NEEA contracted with ETHNO Insights to conduct a market research study to better understand the commercial building renovation decision making process. This…

Commercial + Industrial

Market Research on Existing Water Heaters in Select Commercial Buildings, Final Report

In the spring of 2024, the Northwest Energy Efficiency Alliance (NEEA) contracted with Lieberman Research to conduct a market research study to…

Commercial + Industrial| Commercial Buildings| Natural Gas| New Construction

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  • Northwest Heat Pump Water Heater Initiative Market Progress Evaluation Report #3

    The Northwest Energy Efficiency Alliance (NEEA) contracted with Cadeo and Research Into Action (the team) in October 2016 to complete the third Market Progress Evaluation Report (MPER) of its Heat Pump Water Heater (HPWH) Initiative. The overarching goal of the initiative is to create a federal standard for electric water heaters greater than 45 gallons…

    Residential
  • Interaction between Heat Pump Water Heaters and Heating System

    Water heating represents approximately 18 percent of residential energy consumption annually. Heat pump water heaters (HPWHs) offer an efficient option for residential water heating, because they have the ability to reduce water heating energy consumption by up to 63 percent. To achieve such high efficiencies, HPWHs employ a refrigeration cycle to move heat from the…

    Residential
  • Consumer and dealer research on energy efficiency in manufactured homes

    The business objective of this initiative is to advance the voluntary energy efficiency standard to which NW manufacturers homes must be built.  Also, to provide manufacturers and retailers actionable information to change how home buyers set value for manufactured homes and to drive purchases of homes that have more expensive energy efficiency configurations – i.e.…

    Residential
  • Market Characterization of the Northwest Natural Gas Hearth Market

    The Northwest Energy Efficiency Alliance (NEEA) contracted with Russell Marketing Research, Inc. (Russell Research) and its forecasting partner, Top Box Associates LLC (Top Box), to conduct a comprehensive Market Characterization of the Northwest Natural Gas Fireplace research study.  The primary objective of this study is to improve knowledge of the natural gas fireplace market in…

    Natural Gas
  • Window Attachment Opportunity Assessment for the Pacific Northwest

    Laboratory and field studies sponsored by the U.S. Department of Energy, Bonneville Power Administration, and others demonstrate that the use of window attachments can lead to significant heating and cooling building energy savings.  This report provides a summary of commercially available window attachments in the market and characterizes these attachments in terms of energy efficiency,…

    Commercial + Industrial|Residential
  • 2016 BOC Program Dataset Analysis

    This memo documents Research Into Action’s analysis of the Northwest Energy Efficiency Council (NEEC) Building Operator Certification (BOC) program dataset as of 2016. The primary goal of this analysis was to describe the 2016 new BOC certificants and update the count of active BOC certificants in the four Northwest (“Northwest”) states as of January 19,…

    Commercial + Industrial|Commercial Buildings
  • Marketing Message Testing for SuperEfficient-Dryers

    BACKGROUND NEEA’s Super-Efficient Dryer (SED) team is preparing to implement an in-store market test. Part of the test includes providing marketing collateral that will be used to address the barrier of consumer awareness and interest in SEDs. Five different marketing message concepts were created based on previous consumer research. The concepts include: an image, a…

    Residential
  • Exploring the Consumer Path-To Purchase for New Construction Homes

    The Next Step Home (NSH) initiative designs & implements market interventions that will remove barriers that impede builders from using integrated design to build more efficient homes. One barrier that has been identified by the initiative team is lack of purchaser awareness. This project is focused on understanding the new home purchaser in a way…

    Residential|Residential Buildings
  • Clothing Wear and Tear of Heat Pump vs. Electric Clothes Dryers with Addendum

    Heat pump clothes dryers are significantly more energy efficient than conventional (ENERGY STAR®) electric resistance clothes dryers. The goal of this project was to determine whether heat pump clothes dryers offer non-energy benefits—specifically, reduced clothing wear and tear—that could help consumer adoption. Multiple machine types ran over 100 dryer cycles, using loads specifically chosen to…

    Residential
  • Exploring The Consumer Value Proposition For Super-Efficient Dryer

    NEEA’s Super-Efficient Dryers initiative team has a number of market interventions aimed at removing barriers that enable manufacturers and retailers to accelerate the rate of adoption of SEDs in the Northwest region (OR, WA, ID & MT).

    Residential

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