Market Research & Evaluation Reports

Evaluation of the Northwest Energy Efficiency Alliance’s Commercial Sector Initiative: Schools Target Market

Market SectorsCommercial|Commercial Buildings

In January 2003, the Alliance Board approved a one-year, $260,000 budget for a New Schools Target Market effort under the Commercial Sector Initiative (CSI). While CSI supports the entire commercial sector, three “target markets,” including schools, received additional, dedicated funding for the development of more targeted market transformation strategies. This report evaluates the success of the resulting effort and makes recommendations for next steps.