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Retail Product Portfolio Market Test Assessment
This report presents findings from the Market Test Assessment (MTA) of the Northwest Energy Efficiency Alliance’s (NEEA’s) Retail Products Portfolio (RPP) initiative.
Residential -
Green Motor Rewinds – 2016 Long Term Monitoring and Tracking Report
The Northwest Energy Efficiency Alliance’s (NEEA) Drive Power Initiative (DPI) (via the Green Motor Initiative (GMI)1 and the Green Motors Practices Group (GMPG)2) encouraged adoption of green motor rewind practices by Northwest motor service centers between 1999 and 2004. The GMPG has continued to promote these practices actively. Green rewind practices are rigorous and include…
Industrial -
Northwest Heat Pump Water Heater Initiative Market Progress Evaluation Report #3
The Northwest Energy Efficiency Alliance (NEEA) contracted with Cadeo and Research Into Action (the team) in October 2016 to complete the third Market Progress Evaluation Report (MPER) of its Heat Pump Water Heater (HPWH) Initiative. The overarching goal of the initiative is to create a federal standard for electric water heaters greater than 45 gallons…
Residential -
Consumer and dealer research on energy efficiency in manufactured homes
The business objective of this initiative is to advance the voluntary energy efficiency standard to which NW manufacturers homes must be built. Also, to provide manufacturers and retailers actionable information to change how home buyers set value for manufactured homes and to drive purchases of homes that have more expensive energy efficiency configurations – i.e.…
Residential -
Market Characterization of the Northwest Natural Gas Hearth Market
The Northwest Energy Efficiency Alliance (NEEA) contracted with Russell Marketing Research, Inc. (Russell Research) and its forecasting partner, Top Box Associates LLC (Top Box), to conduct a comprehensive Market Characterization of the Northwest Natural Gas Fireplace research study. The primary objective of this study is to improve knowledge of the natural gas fireplace market in…
Natural Gas -
2016 BOC Program Dataset Analysis
This memo documents Research Into Action’s analysis of the Northwest Energy Efficiency Council (NEEC) Building Operator Certification (BOC) program dataset as of 2016. The primary goal of this analysis was to describe the 2016 new BOC certificants and update the count of active BOC certificants in the four Northwest (“Northwest”) states as of January 19,…
Commercial + Industrial|Commercial Buildings -
Marketing Message Testing for SuperEfficient-Dryers
BACKGROUND NEEA’s Super-Efficient Dryer (SED) team is preparing to implement an in-store market test. Part of the test includes providing marketing collateral that will be used to address the barrier of consumer awareness and interest in SEDs. Five different marketing message concepts were created based on previous consumer research. The concepts include: an image, a…
Residential -
Exploring the Consumer Path-To Purchase for New Construction Homes
The Next Step Home (NSH) initiative designs & implements market interventions that will remove barriers that impede builders from using integrated design to build more efficient homes. One barrier that has been identified by the initiative team is lack of purchaser awareness. This project is focused on understanding the new home purchaser in a way…
Residential|Residential Buildings -
Exploring The Consumer Value Proposition For Super-Efficient Dryer
NEEA’s Super-Efficient Dryers initiative team has a number of market interventions aimed at removing barriers that enable manufacturers and retailers to accelerate the rate of adoption of SEDs in the Northwest region (OR, WA, ID & MT).
Residential -
Electric Motors Standard Evaluation
NEEA contracted with Cadmus to evaluate the effectiveness of NEEA’s efforts during the rulemaking process for the amended federal electric motors standard and the impact of all energy efficiency stakeholders on the final rule.
Commercial + Industrial|Residential