The Tools of Transformation
Across the Northwest, utilities and energy efficiency organizations are working hard to deliver cost-effective energy efficiency options to their customers, often with limited time and resources. By pooling regional resources and creating economies of scale, the alliance provides cost-effective, strategic market infrastructure support to fulfill common needs throughout the Northwest.
In 2016, the alliance created the following tools and training programs:
NXT Level training provides lighting trade allies with the knowledge to submit more comprehensive lighting retrofit projects, which creates more value for our customers and delivers increased energy savings.
- Shelley Martin
Program Specialist, Idaho Power
Marketing Tools
Using market research and focus groups, the alliance creates marketing tools that utilities, energy efficiency organizations and manufacturers can use to promote efficient products and practices to their customers. In 2016 the alliance developed a series of videos that could be customized by utilities and energy efficiency organizations to familiarize consumers with the benefits of heat pump water heaters. “We love the heat pump water heater video!” said Lindsey Hobbs, Energy Services Coordinator at Inland Power & Light. “As a smaller utility, we couldn’t have created this on our own. We look forward to hearing about new resources from the alliance. It saves us from reinventing the wheel.”