Market Transformation Programs

A disciplined approach to getting results

Working as a collaboration of utilities, efficiency organizations, and other strategic market partners to advance innovation, the alliance develops key programs and opportunities for a more energy-efficient Northwest.


Ductless Heat Pumps

The region is working to accelerate the market adoption of ductless heat pumps (DHPs) in electrically-heated Northwest homes, which can save homeowners 25-50% on electric heating costs.

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Heat Pump Water Heaters

Fifty-five percent of Northwest homes have electric water heaters. The alliance is increasing availability of high-efficiency heat pump water heaters (HPWHs) specifically designed for the Northern climate, with a goal of influencing the passage of a federal standard requiring HPWHs for all electric storage tanks greater than 45 gallons by 2025.

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Manufactured Homes

The region is working together to demonstrate success for a new voluntary above code specification (NEEM 2.0) in the market prior to a HUD code change, providing manufacturers/retailers with the tools and resources they need to drive consumer demand.

Next Step Homes

NEEA’s Next Step Homes program is working to increase the adoption of advanced energy-efficient building practices in the Northwest and accelerate code adoption for single-family homes.

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Retail Product Portfolio

NEEA and its partners are engaged in a “Retail Product Portfolio” initiative that uses mid-stream incentives to influence retail stocking practices, making more qualified products available on store shelves.

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Super-Efficient Dryers

Northwest consumers own six million electric clothes dryers, the largest energy-consuming standard appliance in most homes. NEEA is supporting manufacturer development and entry of super-efficient dryers to the U.S. market and collecting data needed to influence better federal test protocols and federal efficiency standards.


Commercial Real Estate

NEEA’s Commercial Real Estate Infrastructure program delivers tools and resources to equip commercial real estate professionals with the knowledge to build energy efficiency into their business practices.

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High-Performance HVAC

The High-Performance HVAC program is a recent addition to NEEA’s portfolio, and will focus on Very High Efficiency Dedicated Outside Air Systems (VHE DOAS) as its first technology. Building on the DOAS concept of separating the ventilation from the heating and cooling system, VHE DOAS includes heat recovery ventilation and focuses on increased equipment efficiency and optimized system design. This combination yields significant whole building energy savings in new and existing small and medium commercial buildings while providing better indoor air quality and greater occupant comfort.

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Luminaire Level Lighting Controls

Luminaire Level Lighting Controls (LLLC) combine LEDs, controls, connectivity, and data to create a lighting product that is both efficient and easy to install, and offers improved occupant comfort and space utilization. NEEA is working with its partners to accelerate market adoption of LLLC technology by developing best practice specifications and increasing market awareness of the  benefits of LLLCs in retrofit applications.

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Reduced Wattage Lamp Replacement - Distributor Platform

32 watt linear fluorescent T8 lamps are the most commonly sold lighting product for commercial buildings in the Northwest. NEEA is working with regional electric distributors to shift their customers from inefficient 32 watt T8 bulbs to the more-efficient 28 or 25 watt versions. Through this program, the region has built a platform of distributor relationships, data, and best-practice learnings that will support regional efficiency efforts for years to come. The  Distributor Platform provides access to key supply chain relationships, branch level sales data, and knowledge of distributor practices that can be leveraged for other alliance and utility programs.

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Top Tier Trade Ally

This program’s NXT Level Training builds lighting contractor skills and provides a designation that enables utility programs to effectively leverage this base of trade allies, delivering deep energy savings through quality, advanced C&I lighting retrofit projects.

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Window Attachments

NEEA’s Window Attachments  program encourages the installation of high-performance, commercial and residential window attachments as a standard practice in Northwest buildings and homes. The program is currently targeting commercial secondary glazing systems and residential low-e storm windows.

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Extended Motor Products (XMP)

Accelerates the adoption of more efficient motor driven products, such as pumps, fans, and compressors in end markets with significant savings potential.

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Industrial Technical Training

Training equips facility and operations personnel with the technical skills and tools to better incorporate energy efficiency into their business practices.

Strategic Energy Management

The region has identified the need for a set of common resources and best practices to guide businesses in strategically managing their energy. NEEA is working to address this need by developing a holistic set of tools and an online community, SEM Hub, that support utilities and the market in building market capability, awareness and demand for Strategic Energy Management (SEM).

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Emerging Technology

Emerging Technologies

In the Northwest, efficiency organizations, utilities, laboratories and others are working together and pooling their resources to bring emerging technologies to consumers faster and more reliably than any one organization could do alone.

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Natural Gas

Natural Gas Market Transformation

In 2018, NEEA’s natural gas program will continue to deliver value to the region by discovering and supporting the development of efficient natural gas technologies, creating the conditions for market adoption and influencing more efficient codes and standards.

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Codes & Standards

Codes and Standards Program

The long-term goal of NEEA’s market transformation programs is often to lock in energy savings through progressively effective energy codes and standards.  NEEA supports regional stakeholders in energy code development and adoption, training and implementation. Program staff serve as technical experts during U.S. Department of Energy rulemakings, to encourage the adoption of federal appliance and equipment efficiency standards.

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Commercial Code Enhancement

The Commercial Code Enhancement program bridges the gap between market practices and state policies by identifying, assessing, and validating the feasibility and affordability of the next-generation commercial technologies and practices.

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Success Stories

Previously Funded Initiatives

NEEA helps accelerate the innovation and adoption of energy-efficient products into the market, then actively monitors previous initiatives to measure ongoing energy savings, market share, and cost-effectiveness. These market transformation efforts continue to deliver savings long after the initial investment has stopped.

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